Cast and locations

 For the openings story two to three locations are needed, but they are all within one main location. This would be a house. Two house options are available, and the rooms used within the house would be a bedroom, an office, and the hallways between rooms. A representation of the main character will be reflected onto her bedroom. This is the main filming location within the house. She's a pretty quiet girl, and she's going through rough times at home, she finds her room to be her only escape and sanctuary. Her room would have photos and posters on the walls, dark lighting, a little bit of a mess, and a comfortable vibe. To obtain this setting for filming, a bedroom would be tweaked to fit the aesthetic. 

    

       (Poster examples, these can be printed and put onto wall)

(Example of how other photos on bedroom wall would look like)

(Inspiration for bedroom)

For the office, it wont have any decorations like the bedroom, all it needs to be able to set the scene would be laptops set up to look like they are watching camera footage, and dark lighting just like the bedroom. The lighting in both settings is important to the film because it works into the aesthetic and the mood of the story. Most of the office room wont be seen in these scenes, as we will be using tighter shots that focus on whets being shown on the laptops for these particular parts.

                                                          (Inspiration for office set-up)

For the cast of the film, we need a total of three characters. Besides characters, we would need a person to film us. For the cast we have the daughter, father, and the killer. The daughter will be played by my partner Anabella, and her brother will play the father. I will play the killer, and we'll take turns filming each other. For scenes with both me and Anabella in them we'll have her brother record us. The next step is to figure out costumes, makeup, and special effects, especially for the killer. All of these minor details in the settings will help us create our films mood through the environment. 

Busy plans

 To stay on track and make sure I don't fall behind, planning out my research, filming, and editing schedule is the best thing that I can do. Through this plan I can make space in my busy day-to-day schedule with tennis and homework, for my project. 

Week 1: (2/3-2-9)

-Research films within the genre

-Polish details on idea for opening

Week 2: (2/10-2/16)

-Finalize idea (storyboard, costumes, makeup, locations, and actors)

-Plan days and hours for filming, when all are available

-Potentially begin filming 

Week 3: (2/17-2/23)

-Film all scenes

Week 4: (2/24-3/2)

-Edit content (add sounds, effects, title, credits, etc.)

Week 5: (3/3-3/9)

-Edit content

Week 6: (3/10-3/16)

-Finish editing

Week 7: (3/17-3/23)

-Final revisions

-Submit final project

With this plan I can visualize all my work and set priorities. There is a little wiggle room, especially with week 7 being a buffer week, but I don't want to rely on that. I'm going to try my best to stick to this schedule as much as possible, so I don't procrastinate!

The big ending

 After my previous blog research about how a proper horror opening will be created, I researched how to properly end said opening. Without doing the ending and credit sequence correctly and together, the ending could be bad and leave a poor final impression on viewers. This is the opportunity to wrap things up and even end on a bit of a mystery. I researched three outstanding films below, all part of the horror genre.

The ending credit sequence for the film Saw, is a really good example of a well-done credit sequence. As the final scene wraps up, it ends on a black screen and a character is heard yelling. The yelling persists into the credit sequence and the credits begin to roll really rapidly. This maximizes the amount of credits they can get in to the sequence in the fastest amount of time. The flashy and quick credits also match the films aesthetic of thrills and stimulation. Credits are a though thing to make appealing because the film is over and all that's left on the screen is words. Pairing the credits to playful imagery could fix this, or having a black screen but rapid flashy credits can fix this as well, just like how we see in Saw. 

(Saw credit sequence, right after scene goes dark and yelling begins)

Scream VI has a very different way of portraying their credits. After presenting some of the major credits, the star actors are shown through shots of their characters, with the actors name on screen. This is a really nice way to give a sense of a wrap up at the end of the film by showing all the characters from the story one last time. It also brings a good amount of well deserved spotlight to the actors, by personalizing and recognizing each one with a clip of themselves. The music we hear is an upbeat almost empowering song, that fits appropriately with the films strong ending. This pairing is crucial, as viewers linger around the credits after watching the film and process what was seen, appropriate music should go with it.

(Scream VI credit sequence showing star actor, Jenna Ortega)

The final credit sequence I watched was by far my favorite and really struck me. The sequence in the film Pearl, was really creative and tied in with the era and age the film was representing. For about 2 straight minutes, we see the main character (Pearl) standing there smiling uncomfortably. The sequence begins with a classic and old "The End" in its iconic font. Its followed by all the credits, layered on top of Pearls face, still allowing us to see her. The sequence was creepy, and the audio was dramatic orchestra music. I loved how the ending was creative and really displayed Pearls character and complexities one last time. The end of the sequence is Pearl still smiling, but crying, and a black hole slowly closing in from the sides. The ending is dramatic but fitting, for the story. 

(Beginning of Pearl credit sequence) 

After all the sequences, I have inspiration and ideas for my openings credit sequence. I want to be able to successfully link it to the story and ending of the opening as much as possible, through sound, coloring, lighting, and even speed. 

Thanks for reading my blog! :)

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Exploring viewings

 To be able to create an opening that fits the horror genre as well as possible, I need to research and watch examples. With that being said, I've found three openings that really stood out to me and incorporated nice elements to add to the overall horror theme and plot. 

The opening in the film 28 Weeks Later, is done spectacularly well for a horror genre film. The opening is jam-packed with action, it explains what is happening without using words. Heavy gore and graphic scenes show the brutality and severity of this infection that takes people over. The handheld camera motion and the funky angle shots distort the whole opening and add chaos. Especially when we see characters being chased, in a fight, or even dying. For my opening, I want to follow this sort of layout, that is starting with heavy scenes, and eventually working it's way to the backstory. This way my opening can engage viewers right off the hook and start with a thrill. Using a hand-held camera is something I had in mind for my opening before this viewing, because it adds a raw touch to the scene, and makes it original. 

(Character running away from infected people in opening of 28 Weeks Later)

When I was looking for horror openings to view and analyze, I came across Midsommar. The cover of the film struck me and surprised me that it was listed as horror. I decided to watch the film's opening, and found that it was significantly different compared to the opening of 28 Weeks Later. It had a really slow pace, and the scenes stayed consistently on a darker color pallet, while using low-key lighting. It left me confused, because as it was wrapping up, and the real film was beginning, not much of the backstory or the plot had been revealed through the scenes. It left me really curious, and wanting to finish the actual movie in its entirety. This is a really playful way to create an opening, but it could be risky if the opening doesn't stay engaging, because it could easily loose viewers right off the bat. 

(Scene in Midsommar)

The third and final opening I chose to watch was It. This was really different to the other openings as it was heavily script-based. It focused on a conversation between two (main) characters, throughout said conversation the plot begun and grew. The antagonist was revealed right away, with some eye-catching features. He had big bold eyes, heavy makeup, and big red lips. It really made his character stick out, considering he is one of the main parts of the upcoming plot, he was portrayed in a memorable way. This is a really important detail for an opening, these features are chosen intentionally through mise-en-scene costume and makeup work, details and specifics for the protagonist and the antagonist are really crucial.  

(Pennywise from It)

These viewings expanded my ideas, and showed me what areas need more details in the creation of my plot and my opening. I had a lot of fun watching these film openings, they were all done really well and I was able to see my reaction when watching them as a first time viewer. Some openings caused curiosity, fear, and even confusion. This is important to take into consideration because the main focus is to keep viewers engaged, while getting the genre and story across, which in this case in horror. 

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Ideas and inspirations

After my last blog post where I narrowed down my genre options to two, I have made a decision. My opening will be a horror genre, and I have been able to construct an idea for a possible storyline for the opening... 

My idea is an opening where the film is filmed solely through security cameras. Things will take place to this character but us viewers won't get to see all of them, as they are sometimes dragged into non-recorded areas. 

The idea of the vibe is that it could take place in an abandoned establishment like a hospital or office. Unfortunately, a hospital is a really unattainable filming location, so an office would probably work better. As for my title, I have no ideas yet, but I would like to have it be included somewhere in the first minute of the production, in a 'subtle' and almost hidden way. 

The story could incorporate a time is of the essence component. Basically, something along the lines of the character having to make it out of a specific location, or make it somewhere before a certain time, or else they would face death.

As for the antagonist, I think it should be something fictional. A creature that haunts this abandoned office, this creature feeds on humans and is really violent. The creature would have some advantages, "powers" in a way. Some examples could be that the creature could be really fast, or really small. To contrast, it should also have some disadvantages of course, in the characters favor, to allow them to have somewhat of a chance in this escape. An example could be that the creature has vulnerabilities, or something specific that would kill it. 

From some research, I found a good example to build off of for a creature. In the series Stranger Things the main antagonist/creature who is out for human lives is the Demogorgon. It's weaknesses include having poor eyesight, can be dissolved and killed by one humans specific power, and reliance on smell. On the other hand it has some advantages, such as being able to detect a drop of blood from a mile away, regenerate from serious injuries, and cast and throw spells against the humans. 

(Eleven and the Demogorgon in Stranger Things)

For my idea of the content being filmed on security cameras, I took inspiration from this film I watched called Paranormal Activity. The film follows this couple through a camera the husband bought because his wife was complaining about having nightmares and hearing things in their house every night. They set the camera up and record throughout the whole night with time stamps, as the nights go by the camera catches certain moments that prove the wife is being haunted.

The catch is that at times, the creature haunting her drags her outside of the bedroom, where the camera does not record. This builds a lot of suspense as we viewers cant see what's happening, which leads us to wonder. 

(Footage from the camera in the couples room in Paranormal Activity)

I think this is a really good start to my brainstorming, I now have an idea me and my partner can go off from and potentially start our storyboarding. 

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Introduction

We have officially begun our Cambridge portfolio project! I'm really excited to be as creative as possible and make something I'm proud of by using everything I've learned in this class thus far. Todays blog is a basic introduction and some research about my general ideas for this project.

 From our previous projects and blog posts I've been able to learn how to research films and genres properly, this is really helpful when building the foundation of a project, which is the key to a good final piece.

For my project I'm debating between 2 genres, horror and thriller. They are somewhat similar but they have a lot of distinct characteristics. I personally love to watch thriller films, and most horror films as well, but nothing too scary..

An interesting psychological thriller I found for my research is, Blink Twice. This film was released in 2024, by director Zoe Kravitz. The story stars Channing Tatum, Naomi Ackie, and Alia Shawkat. The film delves into some heavy concepts of abuse on women, by men. We see this through a young woman's emotional states and how she goes through manipulation. 

(Channing Tatum in Blink Twice as Slater king, the antagonist)

Using symbols to convey messages behind my project is something I would love to include, whether its a thriller or a horror genre opening. It keeps the important message below the surface, and isn't blunt. This keeps viewers thinking and engaged, along with the stimulation components of a thriller. 

To make a thriller film a thriller, we see suspense build up, and tense music in scenes. In the example Blink Twice, which is a physiological thriller we see heavy topics get tackled, to add a psychological component to the film.

For the horror genre, I focused on the movie Scream VI. The newest one was released in 2023, it's director is Matt Bettinelli, and Tyler Gillet. The movie is the sixth sequel, all of them are a continuous timeline of the infamous Ghostface, who is a serial killer. The seventh film is set to release in 2026. 

(Ghostface in Scream VI)

What I took away from this horror movie was how to include jump scares that give a startling reaction to viewers, and how important it is to create the right antagonist for the story. In this case they built this character Ghostface, who is a slasher. All of this would add to my horror element and build the genre if I choose to do a horror opening. 

Something similar I noticed in Scream VI and Blink Twice, is that they both used a pallet of darker colors and lighting. A lot of the scenes in their trailers that I watched used low-key lighting, and this created mystery and suspense for both genres. This is something I think I will definitely add to my opening to create a tense mood, and keep it intriguing. 

Overall, I'm excited to begin my brainstorming and put together ideas for my opening. This genre research definitely helped me narrow down my options and know how to create a opening of that specific genre by using different techniques. 

Thank you for taking the time to read my blog, see you soon! 

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Music Marketing Blog #2

Vlog

Music Marketing Blog #1

 To create our marketing strategies me and my group analyzed and dissected previous marketing tactics used by big artists and groups. For our research, we looked at two different perspectives to see in comparison what would work best for our campaign. We looked at what worked well in the past and what didn't work well, along with the why. 

An example of some of my research is about Kendrick Lamar's strategic collaborations with streetwear style footwear, such as Converse, Nike, and Reebok. This really effected his target audience, because of the correlation of their general age and the popular trends around style and footwear. 

Similarly, for my groups marketing project our planning was done altogether on a shared Google document. We all added in ideas and research that fit the qualities and traits we gave our band. Some of this included, West Coast band from LA, touring the tri-state area, and other basic background. Using this information we built ourselves online platforms on social media. We planned out an Instagram identity, by making a profile picture that embodied the band, and planning on how we will rely on the base to interact with fans and increase positive popularity for the band and the music.

Our research for our social media contact with the fan base is that we will use polls, stories, responses to DM's and comments, and post raw behind the scenes/raw day in the life videos, to keep the authenticity and relationship with the fans alive.

Another way we plan on marketing ourselves is to use a website, on the website we would have a brief page about us, and how we began, along with a strong merch collection. Our merch would be advertised on TikTok as well as Instagram, and would be mainly inspired by our music. 

Finally, our last strategy developed to market our band would be through physical (and a digital copy uploaded as well to Instagram) copy of a tour poster. Our tour poster would have a catchy design on it, to captivate from afar. All venues would be published on the poster, capitalizing the states we would preform in to make it easy for people to skim through and look for their area. By distributing this on a physical copy in populated areas, we would be able to reach double the amount of people interested, because we would not only have the poster advertised online. Seeing things physically in front of someone can entice them more because its not just something you can scroll past or click right through. 

Overall, to market our band me and my group have found some strong ways we have seen work in the past. By doing all of this, we would be able to further connect and reach our target audience, while simultaneously expanding our fanbase and growing our music. 

Action research

 What's action?

An action film is defined as a film that focuses on featuring exciting physical action, special effects, and stunts. Action films tend to focus on the protagonists fight to overcome the obstacle presented, or the opposition in the film. Most action films are built around the idea of having two sides, the good and the evil. When this is followed, we usually see a lot of action build up on both sides, toward each other. 

To make these scenes happen chases, fights, shootouts, and explosions are usually incorporated. These actions tend to excite the story and the amp up viewers, as its not something that is seen everyday. They are also actions that can't be done or done well by just an average person, this brings a captivating look to the character being portrayed. Without fighting scenes, action films wouldn't be as appealing to watch because they would feel slow. Explosions and stunts can bring unexpected elements to intensify the film and progress the story. 

                                  

Ex: In Captain America: Civil War, multiple fight scenes, like the one

 above are used to create the tension and argument between the team itself. 

Production Techniques: 

What's normally paired with action films is a lot of energetic capture use with the camera. For instance, handheld movement is usually used to create a 'raw' fighting scene, and add on chaos as well as exaggeration. Other techniques are closeups, which helps define characters and what they feel when breaking down big flashy scenes. An example is a post fight scene, paired with a close up, this would really allow us to understand what the character took away from the win or loss and add some realism with emotions after seeing such an intense and rapid climax. 

Wide shots are used frequently in the beginning of action films to establish where we begin the journey, they are also seen when we transition into new settings that have high importance. Panning is another big technique, it works well with fights and stunts that need to go right to left, or up to down (vice-versa). Finally, tracking shots are seen effectively in action films, because of the suspense they build when something big is coming, like when characters are about to stunt off a building. The run to the ledge would be such a eagerly anticipated moment for the viewers, asking themselves if the character will jump or not? The tracking shot allows this to happen and provides the stretch smoothly.  

                                         Ex: In The Hunger Games (2012), we see a tracking shot 

                                         used to start off the big scene in the arena of all the 

                                         characters running to the cornucopia for weapons, initializing

                                         all the fights.

Marketing: 

To hype these types of productions up and get people interested, the most commonly used marketing strategies are the use of social media, and trailers. Trailers work especially well with action films because of their past faced, quick editing with flashy colors. It portrays the action film really well because of how similarly the film is structured to the trailer. The trailer is very enticing and usually gains a lot of viewers. Trailers also use clips that represent the film well, and give a very basic outline of the plot, this helps viewers decided if they are provoked in seeing the film or not. 

Social media on the other hand, is a rather new technique of marketing. With the huge increase in social media use from our generation, marketing has expanded to be on Instagram, Facebook, and even TikTok. Majority of action films are usually targeted towards young adults and teenagers, hence social media would be the best option for the marketing because most teens and young adults use social media a lot. Promoting a film on social media can also incorporate trends to boost a post, and connect better with the target audience by relating to them and what the consume on social media. By using popular hashtags, trending audios, or captions that use Gen-z terms, it can help capture teenagers and young adults more on socials. 

Twisters: 

I've never seen this film before, but its been recommended to me and I would love to watch it. This action films story is about three friends who are competing against other storm chasers to cover deadly major storms in Oklahoma. This movie is very different from most with its unique filming style. It used Go pro's to film most of the scenes, this added on to the action aspect of Twisters because it gave the same effect as a handheld camera, but in a versatile way. The plot of following big dangerous storms is also very action-packed and stimulating, it seems so fun but so scary all at the same time. The highs and lows are all portrayed raw and realistically, as many people in the real world are real storm chasers. 

Ex: A shot from one of the Go pro's on set, 

about to begin filming a scene.

Black Widow: 

This marvel film is one of my favorites, it follows Natasha Romanoff (a.k.a. Black Widow) specifically. It shares some background information on her childhood, and shows her bond with her sister. It mainly dives into some deeper things that have developed her character, and darker ties within her past. This movie uses shootout scenes, shaky camera movement, and intensity. When we see the shootout scene of Natasha in the red room, its very important in connecting her past to all her new adventures and actions. Before this we didn't know much about her and her past. Scenes like these really elevate the emotions of the whole thing tied together, including us viewers. It brings excitement, and an almost anxious feeling, because of the on the edge intensity these films hold. To intensify the realistic aspect of her world, the shaky camera looks handheld for many scenes, especially fights, and powerful scenes. 

                                           Ex: Black widow in the red room. 

Other action films:

                                                                        Lift (2024)

  

Venom (2018)

Dune: Part One (2021)

Civil War (2024)

Martin (2024)

Blog post- Representation

 One of my favorite shows ever since I was younger, is "A series of unfortunate events". It's a three season show on Netflix, the two main characters I chose to analyze are, Violet Baudelaire, and Count Olaf. Most of the scenes with Violet in them are shot with the usage of three-point lighting, it shows her kind and fun personality that we see used in the show along with her creativity to escape tricky situations. When Count Olaf is on screen we see the opposite, its often a darker sense over all with the lighting, and at times it is a low key lighting that represents him, because of all the trouble and harm he causes to the Boundaries whenever he shows up, with a new plan.

The locations in the show change often, as we followed the siblings on a never-ending escape from Count Olaf. Locations of any type would be used, from beaches to lumbermills, to circuses. Without the variety of locations in the show we would not be able to really understand how far they went to try and get away from Count Olaf, which is the plot being developed. The props paired with the scenes held a drastic importance to developing the background story of the Baudelaire family. Without the iconic spyglass from the secret organization the story wouldn’t be able to nurture the connection it did between the Baudelaire siblings and their deceased parents. Klaus (Violets brother) held on to the spyglass tightly whenever and wherever they were, never letting Count Olaf take what was the last of Klaus’s memories of his parents.

Furthermore, the usage of costume design on Violet often is associated with outfits that are very put together and have neat pastels. An iconic hairpiece of hers is her ribbon she uses to tie her hair up whenever she has a bright idea or needs to think of a plan. This creates a signal for us viewers, that whenever we see her pull out her ribbon, we know she is onto something. Most of the plot resides back to escaping from Count Olaf, and often the escapes are hard to plan. Violet uses her creativity and partners with her siblings to always make it out. For the costumes of Count Olaf, we rarely see him as ‘Count Olaf’ but more as a poorly disguised man. His costumes include doctor scrubs, a tracksuit, a ringmaster outfit, and more. He is seen from a perspective of never being put together, and often has hair going everywhere, untamed. It ties in to show his madman like mind, and almost scares you which is how the siblings feel. His disguise outfits are purposefully not good at covering his true identity, this is done to show that only the siblings are usually able to catch the fact that its him.

Tying back to the spy glass prop, we see a detailed eye on it. Which represents the secret organization the parents of the Boundaries where in. We also see this same eye on Count Olaf's left ankle, as a tattoo. The makeup behind this choice is because it ties Count Olaf into the organization, which he used to be a part of. It opens the story more and gives a deeper explanation to how he knows the children, and why he is after them, and their fortune. Overall, the show “A Series Of Unfortunate Events”, is able to develop its plot and emotions through the way they display their scenes on our screens.The eye on the spyglass. 

Count Olaf's ringmaster disguise. 

Violet Baudelaire tying her hair with her ribbon. 

Sound Film Blog

 Throughout our sound lectures I learned about how much sound adds to clips and a film overall. Intense sounds increase stimulation in scenes and make things stand out. This can be really helpful in stronger plots like a murder story, or horror film. The directions for this project were to create a film on a black screen only using sound effects and foleys. Four foleys had to be used, and a separate video showing the making of those foley sounds must be included. In the submission we also had to add in 2-3 screenshots of our editing timeline as a proof. A total of seven words could be used in the project (instrumental music was allowed). Me and my partner's approach during the brainstorming period was that we came up with the idea of making our film about going to a nail salon. Many sounds are around you when you are at the salon, so we chose that as our scenario. We made our planning on a word document, and we dissected each scene into multiple sound effects and added in some small conversation between the nail technician and the customer. Our outline of sounds helped us by being like a checklist, since we did some sounds at school and some at home, it helped us stay organized so we could get all the sounds recorded and into one file before editing. I used iMovie for my editing, on my phone. Overall, I think our films weak point was having certain sounds be hard to understand because of how quite they are. For example, the sound effect of brushing on the first coat of nail polish was hard to make, but by using the bristles of a makeup brush we made it as best as we could. To improve upon this, we could use scenes with stronger sounds so effects can be heard more clearly. Our stronger points in this film are our blending of sounds, an example being the mix of the customer initially walking in, music playing and the customer searching through the bottles for a color. It set the scene well and helped bring in a small conversation and started off the appointment. 

JonesMarquez_soundscape_per1.MOV

OWF

 For the OWF we had to create a story that portrayed one word. The movie couldn't have any dialogue, but background music could be incorporated (instrumental only). The story had to be something realistic that can happen in roughly 1-2 minutes. Our movie had to include a variety of angles, shots, and movements that flowed. After the clips are filmed, the editing was done in iMovie. Me and my partners approach to this assignment was a story on two boxing rivals at a big competition. They started off by hyping themselves up, getting ready and then the fight began. The fight starts and punches are thrown and dodged, but then one of the boxers trips the other one. When the boxer falls over, they get hurt, and when they get up, they realize just how injured they really are...

 They limp out of the arena and withdraw from the fight. When the famous boxer gives signs that their leg is in a lot of pain, the crowd is surprised and shocked! Everyone thought the boxer could withstand a fall, and get back into the fight. Our groups word was surprised, we portrayed it though the audience watching the match. During our brainstorm we focused on what type of shots we would get per scene, to ensure we had diversity and movement to keep the viewers engaged. Our storyboarding helped us visualize our stances and movements, especially for the fighting scenes. To create the movie and piece it all together we used iMovie, it was my first time using it. It was relatively easy, but a good platform for basic editing. Overall, I think me and my partner could work on having more transitions and movements incorporated into our movie. Something we did that was strong was our planning, it really helped us on filming days where we didn't have much time. 

My movie: 

C:\Users\emanu_\Downloads\OWF_Jones.iMovieMobile 

 Camera shots/angles quiz blog

For this assignment we had to create a story plot with a partner and take a total of  15 shots, we had some angles and shots that we had to include, and then had some room for our own choices of what shots/angles would work best for the scene. Me and my partner completed this assignment by starting at the root, with a steady plot that had meaning. It was cheesy but it was a romance/horror twist. We then sat down and planned out where each shot type/angle type would be used, to see what would work best. For example, we chose a POV shot for our scene of a note being passed so it could really focus on the writing and the gesture of it being handed off. For our shots we went to the courtyard and used general things around us like the tables, grass, and our water bottles (as the characters) to set up all the scenes. We shot all of the scenes on our phones. I think that we excelled in being as creative as possible with what we had, we tried to crop out or hands when we used them to hold up the bottles in certain ways they couldn't stand alone, and we tried to use backgrounds of the school for scenery. We can definitely improve in a lot of areas, such as better quality shots, some of our shots seemed rushed, and we need to improve our framing/positioning. Overall, I think we worked well together for having met for the first time ever, and we built on each others ideas nicely. 

our link